Search results

At issue in the debate over home employment is whether paid work performed in the home exploits workers or enables them to decide when and where to do their work. Converting the terms of the debate into a set of variables, I compare blue‐collar workers in manufacturing industries by work location. Although observed differences are open to varying interpretations, I conclude that as a group the home workers in this sample may be choosing to work at home. However, my analyses also demonstrate the diversity of home working arrangements, and that worker's ‘choices’ are socially shaped such that home employment has different meanings and consequences for different groups of workers. I further argue that the exploitative potential in home work cannot be dismissed because the findings are controversial, and the sample most likely underrepresents home workers, especially those most vulnerable to exploitation. Evidently, more research is necessary on the diversity of home working arrangements and their implications.

The major conclusions of this study of professional and clerical women who work at home are as follows. Women who work at home as a way of balancing child care and paid employment typically live in traditional two‐parent households, where the father is the major breadwinner. These women work part‐time, primarily for “bonus” money and the psychological benefits of doing something other than being a full‐time home‐maker and mother. Second, they do not work and care for their children simultaneously. They most often work when their partners can care for the children, or when their children are at school or asleep. When a professional woman has dependable, steady work, she is apt to employ paid child care. Third, corporations that hire home‐based workers as independent contractors run the risk of creating second‐class corporate citizens.

We are seeing a basic transformation of the technology underlying one of our most fundamental economic activities, information handling. In particular, that major part of information handling that we call “office work” (in both industry and government offices) is being automated. Office automation is not just an incremental improvement in office equipment, analogous to electric typewriters and bookkeeping machines, and it is not accomplished by installing hardware, even complex electronic systems. It also requires redefining work and tasks, and restructuring the work flow and the work organization to fit the logic of the computer and the full range of its capabilities.

This paper uses a representative sample of U.S. workers to examine how self-employment may reduce work-life conflict. We find that self-employment prevents work from interfering with life (WIL), especially among women, but it heightens the tendency for life to interfere with work (LIW). We show that self-employment is connected to WIL and LIW by different causal mechanisms. The self-employed experience less WIL because they have more autonomy and control over the duration and timing of work. Working at home is the most important reason the self-employed experience more LIW than wage and salary workers.

If integrating technology means nothing more than enhancing the traditional delivery system of social studies content, where laptops replace notebooks, where PowerPoint slides replace handwritten overheads, where e-textbooks replace hard copy textbooks, then we will be no closer to the NCSS vision of transformative, powerful social studies instruction. (Doolittle & Hicks, 2003, p.75)

This paper aims to investigate an integrated, holistic assessment of the characteristics by which consumers judge non-sponsored product review video (PRV) source, message and medium components as credible, and how these are linked to personal values for a deeper understanding of multidimensional credibility assessments of PRVs.

Employing a means-end approach, the authors draw on credibility theory and the persuasion knowledge model to analyse data from 21 in-depth semi-structured laddering interviews.

First, the authors demonstrate distinctive contributions of the video modality towards PRV credibility assessments and the interplay between specific PRV characteristics, cognitive and socio-emotional consequences, and personal values in an ongoing process of credibility assessment. Second, high persuasion knowledge creates awareness of the potential phoniness of the market, revealing a dark side to PRV use even in non-sponsored PRV seemingly created and shared as an act of benevolent concern between consumers.

This paper focused on the credibility of non-sponsored PRVs, future studies might investigate motivations and attributes by which users judge sponsored reviews. Also, the roles of specific product categories and existing brand trust on PRVs credibility provide avenues for further research.

This research offers practical implications for reviewers and brand managers to leverage the unique informational values of video by focusing on the interplay between credibility attributes and customer values.

This work advances credibility theory in the PRV context by examining how non-sponsored PRVs are evaluated as credible, by highlighting consumer persuasion knowledge and scepticism and including the holistic effects of the interplay between source, message and video format characteristics and by linking these to consumers’ goals and values.

Although integrated marketing communication (IMC) is generally accepted as the way forward by academics and practitioners, there is a shortage of research into the challenges that clients face in implementing the process, particularly in the UK. This paper aims to address these issues by examining how UK clients perceive the barriers to implementation, with reference to the conflict theory of decision-making and the social exchange theory from the change management literature.

The study adopted a critical realism approach and collected data through an on-line questionnaire to an expert panel of UK clients, which generated some rich qualitative data. The experts were asked to comment on four statements developed from the literature which captured the main challenges identified in previous research.

The results indicate that UK clients are facing similar barriers to those evident in other countries more than a decade ago. Three main obstacles are identified. First, some clients still find IMC difficult to understand and therefore may avoid change because of the high level of risk involved. Second, marketing departments lack control or influence over other parts of the organisation, due in some cases to lack of representation at board level. Finally, agencies do not have a clear role in the implementation of IMC.

The paper is of value because it specifically investigates the UK client perspective, which is presently sparse in the literature and updates the knowledge on barriers to implementation. It underpins this discussion with reference to change management theories. The paper also examines the support being provided by industry bodies and questions their effectiveness.

This viewpoint paper aims to give a brief exploration into the problems facing the humanities in getting scholarly work “published” in a world where academic publishers are reducing their number of books published annually.

This is an extended review of the book, Planned Obsolescence, by Kathleen Fitzpatrick.

The humanities are changing as the electronic world opens new possibilities for both scholarly research and “publishing” in traditional and new forms. An obsessive concern with traditional publications for validating researchers is potentially limiting opportunities and increasing uncertainty in a world which is focused on science, technology and mathematics.

The humanities are poised on the edge of change. They can attempt to repeat the past, take a chance on the emerging alternatives or slip over the edge.